Email Open Rates are (Mostly) Dead: Here’s Why You Shouldn’t Care
Are email open rates really dying? Here’s what’s really happening with email open rates and why you’ll be just fine!
How to Choose the Right Email Infrastructure for Your Business
On-Premises, cloud, hybrid…email infrastructure can be a complex topic. We put together a guide (along with a handy comparison chart) of the main types of email infrastructure that exist today and the benefits and challenges that come with each option.
Turning Email Data into Intelligent Insight: Interview with Louis Driving Hawk, Director of Product Management
SocketLabs’ Director of Product Management, Louis Driving Hawk explains the SocketLabs’ methodology on email data and how its being used to change the way businesses manage email delivery
SMTP or IMAP: What’s the Difference? [Bonus: What is POP3?]
Today you’re going to learn exactly whether you should be using SMTP or IMAP. In fact, there is a major difference between the two protocols. In this article, we’ll help you understand the differences between SMTP and IMAP. We’ll also briefly touch on POP3. Let’s get started. What is SMTP? What is IMAP? What Is […]
10 Ways to Unlock More Value From Your Email Program
Trying to convey the importance doing email the right way to various departments at your company (or customers) can be a challenge, here are 10 tips to share to help everyone unlock more value from email.
5 Reasons Why Your Email Goes to Spam Instead of the Inbox
…email keeps getting stuck in the spam folder? We’ve compiled a list of the top 5 reasons your emails goes to the spam folder instead of the inbox…
The Importance of Email in Modern Business: Interview with SocketLabs’ CRO Brandon Dingae
SocketLabs’ CRO Brandon Dingae explains the relevance of email in the business world, and shares insights about how SocketLabs is meeting the challenges of high-volume senders with unique email needs.
Email Deliverability Cheat Sheet
Getting started in the complex world of high-volume email deliverability? Here’s a quick guide on the most important email deliverability terms to know!
What is My IP Reputation? [3 Ways to Improve]
Find answers to all your questions on IP reputation and how it can affect your email deliverability. Read more on SocketLabs’ blog!