How to Improve Email Open Rates [Top 4 Tips and Tricks]

Learn how to improve email open rates with these four steps to get your important emails to the inbox on time…
Top 3 Benefits of DMARC

Today we’re going to talk a little about the benefits of DMARC. What is DMARC? DMARC is an email technology that is really cool. It’s essentially an email authentication protocol that is designed to give email domain owners the ability to protect their domain from unauthorized use. DMARC email authentication is really valuable to companies […]
What is a Email Bounce? [Three Ways to Lower Your Bounce Rate]

A bounced email is an email that makes it to the recipient server but encounters an error before making it to the….
SMTP Error Codes: What They Mean

…this SMTP response code can be good, like 250 (the requested action was taken) or it can be bad, an error code like 550, that indicates the end of…
SMTP Email Delivery 101: When Is An Email Actually Considered Delivered?

Today you’re going to learn about SMTP and email delivery — exactly when an email is actually considered delivered. Ready? Let’s go…
What is My IP Reputation? [3 Ways to Improve]

…have noticed a decrease in your email engagement and deliverability, it may be time to start thinking about your IP reputation.
Effective Transactional Email Design: The Anatomy of a Receipt Email

What does an effective transactional email design look like? In this post, you’ll learn how to create an an effective transactional receipt email that…
What Affects Email Deliverability: Top 3 Best Practices

Let’s dive a little deeper into what affects your email deliverability and how you can maximize the potential of your email sending
How to Set up SMTP in Gmail: Do You Know the Limits?

Looking to setup SMTP in Gmail? For most small senders, Gmail SMTP is a quick setup. However, Gmail’s SMTP server comes with serious limitations…