How to Check Your Domain Reputation with Google Postmaster Tools
Learn how to use Google Postmaster Tools to check your domain reputation and other valuable email metrics to help stay on top of your email and improve your deliverability
New Product: Spotlight Reporting for Your ESP
Big news, folks. We’ve got a brand-new product available, and you don’t even need to send email through our infrastructure to use it. It’s called SocketLabs Spotlight, and it’s a multi-feature, comprehensive reporting platform enhanced with the power of Snowflake® technology. If you’re a Twilio SendGrid® customer, you can now purchase our reporting suite. Send […]
Email Reporting Redefined: StreamScore, Advanced Filters, and Yearly Analytics
Email reporting tools can be fickle. Sometimes you get lots of data, which is a yay moment, but you don’t get enough context to do much with it. Boo. Other times you’ll get lots of charts and graphs to make things look like a story, yay, but the data is shallow and only accounts for […]
Email in 2025 Featuring Louis Driving Hawk, SocketLabs
Please welcome Louis Driving Hawk! Louis has a passion for helping customers improve their email program, get more mail into the inbox, and drive business results by designing complex customer journeys through meaningful segmentation. After 10 years in the industry, including brand-side experiences and several positions with industry-leading companies like SendGrid, his mission is solving […]
Email in 2025 Featuring Tim Moore, SocketLabs
Please welcome our own SocketLabs CEO, Tim Moore! Tim is a self-proclaimed email nerd with 16+ years of email experience spanning across deliverability, anti-phishing, marketing automation at scale, and email analytics. His experiences at industry leading companies (Return Path, 250ok, Oracle Marketing Cloud, and Valimail) have led him to SocketLabs where the mission is to […]
Resurrecting Performance: How StreamScore Detected and Protected a Sender from Disaster
At SocketLabs, we do more than just send email. We also help senders monitor their performance in an intuitive and meaningful way, allowing them to detect anomalies, understand the cause, and if necessary, mitigate damage and get them back on their path to peak performance. This is exactly where our expert Brian Godiksen, Director of […]
Seal the Deal with Email Preview Text
We often talk about the mechanics of email and the nuts and bolts holding the entire email machine together. But before anyone sends an email…they need to, well, create an email, and that includes writing a great subject line AND email preview text. Of course everyone’s first sign of success is a smooth deployment, then […]
Webinar Recap: Successfully Managing Multiple Email Streams
We hosted a webinar featuring our special guest, Jennifer Chappell, MBA. She is the Senior Manager, CRM at MyHealthTeam and she manages a whopping portfolio of 50 brands’ email streams. These subaccounts span 13 different countries and require deeply complex systems and procedures in place to ensure reliable delivery, optimized performance, and overall success for […]
Improving Gmail Inbox Placement via Better Email Engagement
Sometimes email is a mystery. Well, most of the time it’s less about email itself being a mystery than it is email performance. One of our senders here at SocketLabs had an email engagement mystery we were well suited to solve as their email service provider (ESP). Our sender had a sizable presence in […]
