Allow full or partial access and read/write
permissions at the account and sub-account level
Ensure every user has the right level
of access to tools, configuration settings,
reporting, and list management features
Provide access to only the types of users who
need it. Imagine your deliverability notifications
going to your email team, not accounting. Yay!
If your current platform doesn’t even have customizable user permissions, they probably don’t have any of this, either.
Create real-time notifications to alert you to performance issues you need to investigate and solve ASAP.
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